UAB Medicine Branding Site

How To Work With Us

Marketing and Communications Staff Organization


About Us

Our team can assist you with marketing, promotions, and communications to patients/consumers, employees/potential employees, UAB physicians, referring physicians and the regional and national physician audience. For service line marketing, please contact the Marketing Manager assigned to your service line listed below. Any clinical department or facility requesting marketing will need to meet minimum marketing readiness standards to ensure the service is accessible and delivering target service requirements. For non-service line needs, you may contact the appropriate team member listed below. If your area is not listed or if you’re unsure, please reach out to one of the Directors listed. We look forward to working with you.

Social media can be daunting and you may not know where to begin. The UAB Medicine / UAB School of Medicine Social Media Toolkit provides a primer on the various platforms, which to use based on your goals, and tips to help make setting up your presence and building engagement. Click here to download the toolkit.

Don’t See What You Need?


Administration

Adrienne Kilgo

Assistant Vice President, Marketing
asteading@uabmc.edu

  • Global Brand Marketing
  • Global Research
  • Outlying Clinic Development
  • UAB Health System Network Brands
Maelynn Cheung

Assistant Vice President, Corporate Communications
mcheung@uabmc.edu

  • Global, Corporate, and Mass Comms
  • Internal/Employee Communications
  • Price Transparency
  • Provider Communications
  • Salesforce/CRM
  • Social & Digital Media
  • Strategic & Executive Communications
  • Websites
Andrea Bevan

Business Operations Manager
abevan@uabmc.edu

  • Contracts
  • Finance and Budget
  • Marq
  • Marketing Operating
  • Production Management – WorkFront
Virginia Eady

Marketing Technology Manager
veady@uabmc.edu

  • HSIS Liasion
  • Technology Vendor Liason
  • Digital Signage | Hardware/Install

Communications Marketing

Michele Farmer

Consumer Communications Manager
mdfarmer@uabmc.edu

  • Content Development – Consumer
  • E-mail Marketing
  • Digital Media – Consumer
  • Social Media
  • UABMedicine.org

Elizabeth Patton

Internal Communications Manager
Elizabethkpatton@uabmc.edu

  • Alys Stephen Center
  • Ambulatory Internal Communications
  • Benevolent Fund
  • Communications – Internal
  • Digital Signage | Content & Management
  • Employee E-Newsletter
  • HSIS Communications
  • Internal Marketing
  • Leadership Development Office
  • ONE – Employee Intranet
  • OPXE

Kate Hiden

Physician Marketing Manager
khiden@uabmc.edu

  • CME/Podcast Development
  • Communications: External Physicians
  • Communications: Internal Physicians
  • For Medical Professionals Website
  • Key Updates
  • MD Learning Channel
  • UAB MedCast
  • US News Rankings

Sherri Blank

Director, Corporate Communications
sblank@uabmc.edu

  • Alabama Physician Network
  • Auxiliary/Volunteer Services
  • Awards and Recognition
  • Compliance & Legal
  • Cooper Green Communications
  • Corporate & Executive Communications
  • Emergency Management
  • Environmental Services
  • Food & Nutrition Services
  • Guest Services
  • Legislation
  • Medical Exec. Cmte
  • Opioid Stewardship
  • Patient Portal
  • Quality & Patient Safety
  • Supply Chain
  • UAB Cares
  • UAB Hospital Leadership and Operations

Service Line & Clinical Marketing

Abby Vinson

Corporate Communications Specialist
avinson@uabmc.edu

  • Cooper Green

Michelle Robertson

Marketing Manager
michellerobertson@uabmc.edu

  • Cardiovascular Institute (CVI)
  • Comprehensive Transplant Institute (CTI)
  • Legacy of Hope
  • Pulmonary
  • Surgery (Dept of)

Natalie Daniel

Marketing Manager
nselman@uabmc.edu

  • Anesthesia/Pain Clinic
  • Family Medicine/Primary Care
  • Geriatrics/House Calls
  • Infectious Disease
  • Orthopaedics | Sports & Exercise Medicine
  • Precision and Genomic Medicine (Genetics)
  • Spain Rehab
  • Urology
  • Women and Infants

Nicole Self

Marketing Manager
nbself@uabmc.edu

  • Cancer | O’Neal
  • Gastrointestinal
  • Neurosciences
  • Otolaryngology (ENT)
  • Telemedicine | eMedicine

Taylor Justice

Marketing Specialist
tjustice@uabmc.edu

  • Allergy & Asthma
  • Care Transitions
  • Arts in Medicine
  • Critical Care Transport
  • Emergency Medicine
  • Hospitalist
  • Nephrology
  • Oral and Maxillofacial
  • Palliative Care
  • Pharmacy
  • Radiology
  • Spiritual Health
  • Trauma
  • UAB Medicine Patient & Visitor Guide
  • Weight Loss Medicine

Gigi Starling Azar

Marketing Assistant
ggstarling@uabmc.edu

  • UAB Medicine Company Store
  • Dermatology
  • Psychiatry
  • Rheumatology
  • Endocrinology | Diabetes

Kathleen Johansen

Director, Marketing
kjohansen@uabmc.edu

  • UAB St. Vincent’s

Human Resources Communications & Talent Marketing

Ashley Benson

Manager – Talent Marketing
abenson@uabmc.edu

  • Core Values
  • Employee Onboarding and Orientation
  • Nursing Special Projects
  • UAB Nursing Partnership
  • Employee Experience

Christian Myrick

Talent Marketing Coordinator
cmyrick@uabmc.edu

  • Global Recruitment
  • Nurse Recruitment
  • Recruitment Events & Booth Management
  • External Newsletter: Career Updates
  • External Newsletter: Nursing News

Jonathan Wise

Talent Marketing Specialist
jonathandwise@uabmc.edu

  • HR Communications
  • Internal Nursing Communications
  • Internal Newsletter: The Pulse
  • Professional Observances
  • WE CARE/Office of Wellness/Employee Wellness

By using this site you agree to our Privacy Policy.

Accept